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Books: Text Books: Linguistics



The Origin of Language: Tracing the Evolution of the Mother Tongue The Origin of Language: Tracing the Evolution of the Mother Tongue
by Merritt Ruhlen
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$12.32 On 7-21-2006 3.5 out of 5 stars
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As a sophomore in college, I desperately wanted to major in theoretical linguistics, but I knew only three languages, and I was advised that this was insufficient for the major. Things might have been different if this book were available then: unlike most books about language evolution, Ruhlen's Origin of Language actually gets you involved in applying standard linguistic techniques to carefully chosen examples--by the end of the book, you will have constructed a family tree of the world's languages. And you needn't know any other than your mother tongue when you start, but you'll probably want to go out and learn several more languages by time you are done. Recommended.

From Library Journal
The study of linguistics has always been a good guidepost to research and studies in the other social sciences and humanities. Ruhlen (A Guide to the World's Languages, Stanford Univ. Pr., 1987) is a leader in the new attempt to write a unified theory of language development and diffusion. Starting with a do-it-yourself classification of language, he makes the case for one early language, using Joseph Greenberg's study of Native American languages as the key methodology in the reevaluation. He also cites the evidence in many fields pointing to an African development and then diffusion of Homo sapiens. An argumentative, controversial book but strongly reasoned and presented. Ruhlen explains the relationship among genetics, archaeology, and linguistic classification as an important new development in the study of prehistory and discusses the questions of the dating of early settlements in the Americas and Europe and the Banty Expansion. For informed lay readers.
Gene Shaw, NYPL
Copyright 1994 Reed business Information, Inc. --This text refers to an out of print or unavailable edition of this title.


The Ultimate Guide to Network Marketing: 37 Top Network Marketing Income-Earners Share Their Most Preciously-Guarded Secrets to Building... The Ultimate Guide to Network Marketing: 37 Top Network Marketing Income-Earners Share Their Most Preciously-Guarded Secrets to Building...
by Joe Rubino
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$12.97 On 7-21-2006 5.0 out of 5 stars
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Book Description
Successful network marketing entrepreneurs share their secrets

In The Ultimate Guide to Network Marketing, network marketing guru Dr. Joe Rubino offers readers a wide variety of proven business-building techniques taken from many of the most successful network marketing leaders in the industry. Presenting a wide range of different perspectives and tactics, this comprehensive guide offers beginning network marketers and seasoned veterans alike all the specialized information and strategies they need to grow their business. Revealing a world of secrets it would take a lifetime in the industry to amass, the 37 contributors in this handy resource provide one-of-a-kind advice for building extreme wealth.

Dr. Joe Rubino (Bexford, MA) is an internationally acclaimed network marketing and personal development trainer, as well as a bestselling author of eight books and two audio albums. He is also an acclaimed success coach, speaker, and course leader in the fields of leadership development, team building, communication, and network marketing.

About The Author
Dr. JOE RUBINO is an internationally acclaimed network marketer and personal development trainer, as well as a bestselling author of eleven books published in eighteen languages and distributed in forty-nine countries. He is the CEO of CenterforPersonalReinvention.com and a renowned speaker and course leader in the fields of leadership development, team building, communication, and network marketing. His other books include The 7-Step System to Building a $1,000,000 Network marketing Dynasty, also from Wiley.


Where Mathematics Comes From: How the Embodied Mind Brings Mathematics into Being Where Mathematics Comes From: How the Embodied Mind Brings Mathematics into Being
by George Lakoff, Rafael E. Nunez, and Rafael Nuņez
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$17.13 On 7-21-2006 4.0 out of 5 stars
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If Barbie thinks math class is tough, what could she possibly think about math as a class of metaphorical thought? Cognitive scientists George Lakoff and Rafael Nuñez explore that theme in great depth in Where Mathematics Comes From: How the Embodied Mind Brings Mathematics into Being. This book is not for the faint of heart or those with an aversion to heavy abstraction--Lakoff and Nuñez pull no punches in their analysis of mathematical thinking. Their basic premise, that all of mathematics is derived from the metaphors we use to maneuver in the world around us, is easy enough to grasp, but following the reasoning requires a willingness to approach complex mathematical and linguistic concepts--a combination that is sure to alienate a fair number of readers.

Those willing to brave its rigors will find Where Mathematics Comes From rewarding and profoundly thought-provoking. The heart of the book wrestles with the important concept of infinity and tries to explain how our limited experience in a seemingly finite world can lead to such a crazy idea. The authors know their math and their cognitive theory. While those who want their abstractions to reflect the real world rather than merely the insides of their skulls will have trouble reading while rolling their eyes, most readers will take to the new conception of mathematical thinking as a satisfying, if challenging, solution. --Rob Lightner

From Publishers Weekly
This groundbreaking exploration by linguist Lakoff (co-author, with Mark Johnson, of Metaphors We Live By) and psychologist N#$ez (co-editor of Reclaiming Cognition) brings two decades of insights from cognitive science to bear on the nature of human mathematical thought, beginning with the basic, pre-verbal ability to do simple arithmetic on quantities of four or less, and encompassing set theory, multiple forms of infinity and the demystification of more enigmatic mathematical truths. Their purpose is to begin laying the foundations for a truly scientific understanding of human mathematical thought, grounded in processes common to all human cognition. They find that four distinct but related processes metaphorically structure basic arithmetic: object collection, object construction, using a measuring stick and moving along a path. By carefully unfolding these primitive examples and then building upon them, the authors take readers on a dazzling excursion without sacrificing the rigor of their exposition. Lakoff and N#$ez directly challenge the most cherished myths about the nature of mathematical truth, offering instead a fresh, profound, empirically grounded insight into the meaning of mathematical ideas. This revolutionary account is bound to garner major attention in the scientific pressDbut it remains a very challenging read that lends itself mostly to those with a strong interest in either math or cognitive science. (Nov. 15)
Copyright 2000 Reed business Information, Inc. --This text refers to an out of print or unavailable edition of this title.



The Mating Mind: How Sexual Choice Shaped the Evolution of Human Nature The Mating Mind: How Sexual Choice Shaped the Evolution of Human Nature
by Geoffrey Miller
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$10.37 On 7-21-2006 4.5 out of 5 stars
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Evolutionary psychology has been called the "new black" of science fashion, though at its most controversial, it more resembles the emperor's new clothes. Geoffrey Miller is one of the Young Turks trying to give the phenomenon a better spin. In The Mating Mind, he takes Darwin's "other" evolutionary theory--of sexual rather than natural selection--and uses it to build a theory about how the human mind has developed the sophistication of a peacock's tail to encourage sexual choice and the refining of art, morality, music, and literature.

Where many evolutionary psychologists see the mind as a Swiss army knife, and cognitive science sees it as a computer, Miller compares it to an entertainment system, evolved to stimulate other brains. Taking up the baton from studies such as Richard Dawkins' The Selfish Gene, it's a dizzyingly ambitious project, which would be impossibly vague without the ingenuity and irreverence that Miller brings to bear on it. Steeped in popular culture, the book mixes theories of runaway selection, fitness indicators, and sensory bias with explanations of why men tip more than women and how female choice shaped (quite literally) the penis. It also extols the sagacity of Mary Poppins. Indeed, Miller allows ideas to cascade at such a torrent that the steam given off can run the risk of being mistaken for hot air).

That large personalities can be as sexually enticing as oversize breasts or biceps may indeed prove comforting, but denuding sexual chemistry can be a curiously unsexy business, akin to analyzing humor. As a courting display of Miller's intellectual plumage, though, The Mating Mind is formidable, its agent-provocateur chest swelled with ideas and articulate conjecture. While occasionally his magpie instinct may loot fool's gold, overall it provides an accessible and attractive insight into modern Darwinism and the survival of the sexiest. --David Vincent, Amazon.co.uk --This text refers to an out of print or unavailable edition of this title.

From Publishers Weekly
The booming but controversial field of evolutionary psychology attempts to explain human feelings and behaviors as consequences of natural selection, using plausible analogies from the animal kingdom to show (for example) why we have the capacity to enjoy music, or why men commit violent crimes. Miller, an evolutionary psychologist at University College-London, argues that much of human character and culture arose for the same reason peacocks have beautiful tails: mating purposes. A peacock that can find enough to eat and avoid being eaten despite such an enormous appendage must have very good genes; by displaying its tail, then, a peacock displays its potential to be a good mate. Miller looks at several kinds of sexual selection. "Romantic" behavior like the making of complex art wouldn't have helped our ancestors find more food or avoid predators. It might, however, have helped display the fitness of proto-men for the proto-women with whom they wanted to mate--and vice versa. If we like to show off our large vocabularies, it's at least in part because our ancestors sought smart partners. Miller's enjoyable book also surveys animal kingdom parallels and recent theoretical arguments about sexual selection. Like most popular evolutionary psychologists, however, Miller doesn't always distinguish between a plausible story and a scientifically testable hypothesis. And some of his arguments seem covertly circular, or self-serving: Do we really need Darwin to explain why men publish more books than women? Still, picturing "the human brain as an entertainment system that evolved to stimulate other brains," Miller provides an articulate and memorable case for the role of sexual selection in determining human behaviors. Agent, John Brockman.
Copyright 2000 Reed business Information, Inc. --This text refers to an out of print or unavailable edition of this title.



The Language Instinct: How the Mind Creates Language (Perennial Classics) The Language Instinct: How the Mind Creates Language (Perennial Classics)
by Steven Pinker
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$9.75 On 7-21-2006 4.0 out of 5 stars
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From Publishers Weekly
A three-year-old toddler is "a grammatical genius"--master of most constructions, obeying adult rules of language. To Pinker, a Massachusetts Institute of Technology psycholinguist, the explanation for this miracle is that language is an instinct, an evolutionary adaptation that is partly "hard-wired" into the brain and partly learned. In this exciting synthesis--an entertaining, totally accessible study that will regale language lovers and challenge professionals in many disciplines--Pinker builds a bridge between "innatists" like MIT linguist Noam Chomsky, who hold that infants are biologically programmed for language, and "social interactionists" who contend that they acquire it largely from the environment. If Pinker is right, the origins of language go much further back than 30,000 years ago (the date most commonly given in textbooks)--perhaps to Homo habilis , who lived 2.5 million years ago, or even eons earlier. Peppered with mind-stretching language exercises, the narrative first unravels how babies learn to talk and how people make sense of speech. Professor and co-director of MIT's Center for Cognitive Science, Pinker demolishes linguistic determinism, which holds that differences among languages cause marked differences in the thoughts of their speakers. He then follows neurolinguists in their quest for language centers in the brain and for genes that might help build brain circuits controlling grammar and speech. Pinker also argues that claims for chimpanzees' acquisition of language (via symbols or American Sign Language) are vastly exaggerated and rest on skimpy data. Finally, he takes delightful swipes at "language mavens" like William Safire and Richard Lederer, accusing them of rigidity and of grossly underestimating the average person's language skills. Pinker's book is a beautiful hymn to the infinite creative potential of language. Newbridge Book Clubs main selection; BOMC and QPB alternates.
Copyright 1993 Reed business Information, Inc. --This text refers to an out of print or unavailable edition of this title.

From Library Journal
Following fast on the heels of Joel Davis's Mother Tongue ( LJ 12/93) is another provocative and skillfully written book by an MIT professor who specializes in the language development of children. While Pinker covers some of the same ground as did Davis, he argues that an "innate grammatical machinery of the brain" exists, which allows children to "reinvent" language on their own. Basing his ideas on Noam Chomsky's Universal Grammar theory, Pinker describes language as a "discrete combinatorial system" that might easily have evolved via natural selection. Pinker steps on a few toes (language mavens beware!), but his work, while controversial, is well argued, challenging, often humorous, and always fascinating. Most public and academic libraries will want to add this title to their collections.
- Laurie Bartolini, Lincoln Lib., Springfield, Ill.
Copyright 1994 Reed business Information, Inc. --This text refers to an out of print or unavailable edition of this title.


The Gospel of Luke (New International Commentary on the New Testament) The Gospel of Luke (New International Commentary on the New Testament)
by Joel B. Green
List Price: $52.00
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$32.76 On 7-21-2006 4.0 out of 5 stars
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Lies My Teacher Told Me: Everything Your American History Textbook Got Wrong Lies My Teacher Told Me: Everything Your American History Textbook Got Wrong
by James W. Loewen
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$10.08 On 7-21-2006 4.0 out of 5 stars
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From Publishers Weekly
Sociology professor Loewen lambastes history textbooks as both too inaccurate and too bland to engage students.
Copyright 1996 Reed business Information, Inc.

From Booklist
When textbook gaffes make news, as with the tome that explained that the Korean War ended when Truman dropped the atom bomb, the expeditious remedy would be to fire the editor. Loewen would rather hire a new team of authors bent on the pursuit of context instead of factoids. In Loewen's ideal text, events and people illuminating the multicultural holy trinity of race, gender, and social class would predominate over the fixation on heroes and acts of government. Such is the mood adopted throughout this critique of 12 American history texts in current use. Vetting 10 topics they commonly address--from the Pilgrims to the Vietnam War--Loewen bewails a long train of alleged omissions and distortions. To account for the deplorable situation, he offers this quasi-Marxist explanation: "Perhaps we are all dupes, manipulated by elite white male capitalists who orchestrate how history is written as part of their scheme to perpetuate their own power and privilege at the expense of the rest of us." Certainly students' appalling ignorance of history is troublesome, and broken families and excessive TV viewing are at least the equals of white male conspirators as the cause. However, libraries located where dissatisfaction with textbooks exists should be interested in Loewen's critique. Gilbert Taylor --This text refers to the Hardcover edition.


Language, Culture, and Society: An Introduction to Linguistic Anthropology Language, Culture, and Society: An Introduction to Linguistic Anthropology
by Zdenek Salzmann
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$37.00 On 7-21-2006 0.0 out of 5 stars
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Book Description
The third edition of a popular introduction to linguistic anthropology. The third edition of Language, Culture, and Society continues to address the full spectrum of fundamental topics in linguistic anthropology. Because anthropology stresses a holistic view, the integration of data from all subfields of anthropology and related fields is evident throughout the book. The new edition is enriched by deeper considerations of linguistic profiling and language prejudice, linguistic pluralism in the United States, intercultural communication, and endangered languages and language death. The final chapter is devoted to applied linguistic anthropology. Four new problems of linguistic reconstruction and 22 new "Questions for Discussion" further enhance the Third Edition’s classroom appeal.

About The Author
Zdenek Salzmann, a native of Prague, is professor emeritus of anthropology at the University of Massachusetts, Amherst. A specialist in Native American languages and folklore, he has held guest professorships at Yale University and the University of Freiburg in Germany. He has been visiting professor at several universities in the Czech Republic. At present, he is adjunct professor at Northern Arizona University. With his wife, Joy, he is the author of Native Americans of the Southwest (Westview Press, 1997).

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