Cullen approaches layout with this comprehensive guide that begins with a series of step-by-step fundamental chapters (a "how-to" of layout) addressing topics such as Inspiration, The Process of Design, Choosing Type, Structure and Spatial Organization, Establishing Hierarchy, and Communicating Messages. Following this thorough and instructive section is a diverse collection of visual case studies showcasing some of the best of layout design; inspirational quotations; and a unique, progressive book design that is truly reflective of the content.

The book is more than a collection of great examples of layout. It is an invaluable resource for students, designers, and creative professionals who seek design understanding and inspiration. The book illuminates the broad category of layout, communicating specifically what it takes to design with excellence. It also addresses the heart of design—the how and why of the creative process.

About The Author
Kristin Cullen teaches graphic design at the University of Cincinnati and has also taught at the University of Illinois and the Rhode Island School of Design. For years, she worked as a designer at award-winning Chicago design firms, where she created a wide range of communication materials. She lives in Cincinnati, Ohio.