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Books: Text Books: Design
Layout Workbook: A Real-World Guide to Building Pages in Graphic Designby Kristin Cullen List Price: $40.00 Available from Amazon $25.20 On 7-21-2006 
See Item's Page Book Description Layout Workbook is the third book in Rockport’s series of practical and inspirational workbooks that cover the fundamental areas of the graphic design business. In this edition, author Kristin Cullen tackles the often perplexing job of nailing down a layout that works. Cullen approaches layout with this comprehensive guide that begins with a series of step-by-step fundamental chapters (a "how-to" of layout) addressing topics such as Inspiration, The Process of Design, Choosing Type, Structure and Spatial Organization, Establishing Hierarchy, and Communicating Messages. Following this thorough and instructive section is a diverse collection of visual case studies showcasing some of the best of layout design; inspirational quotations; and a unique, progressive book design that is truly reflective of the content. The book is more than a collection of great examples of layout. It is an invaluable resource for students, designers, and creative professionals who seek design understanding and inspiration. The book illuminates the broad category of layout, communicating specifically what it takes to design with excellence. It also addresses the heart of design—the how and why of the creative process.
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Lies My Teacher Told Me: Everything Your American History Textbook Got Wrongby James W. Loewen List Price: $16.00 Available from Amazon $10.08 On 7-21-2006 
See Item's Page From Publishers Weekly Sociology professor Loewen lambastes history textbooks as both too inaccurate and too bland to engage students. Copyright 1996 Reed business Information, Inc. From Booklist When textbook gaffes make news, as with the tome that explained that the Korean War ended when Truman dropped the atom bomb, the expeditious remedy would be to fire the editor. Loewen would rather hire a new team of authors bent on the pursuit of context instead of factoids. In Loewen's ideal text, events and people illuminating the multicultural holy trinity of race, gender, and social class would predominate over the fixation on heroes and acts of government. Such is the mood adopted throughout this critique of 12 American history texts in current use. Vetting 10 topics they commonly address--from the Pilgrims to the Vietnam War--Loewen bewails a long train of alleged omissions and distortions. To account for the deplorable situation, he offers this quasi-Marxist explanation: "Perhaps we are all dupes, manipulated by elite white male capitalists who orchestrate how history is written as part of their scheme to perpetuate their own power and privilege at the expense of the rest of us." Certainly students' appalling ignorance of history is troublesome, and broken families and excessive TV viewing are at least the equals of white male conspirators as the cause. However, libraries located where dissatisfaction with textbooks exists should be interested in Loewen's critique. Gilbert Taylor --This text refers to the Hardcover edition. |
Professional Stock Trading: System Design and Automationby Mark R. Conway and Aaron N. Behle Available from Amazon $64.95 On 7-21-2006
See Item's Page Book Description Learn the art and science of trading systems from professional speculators. The authors share powerful long and short trading strategies that span all time frames, including over one hundred annotated charts with commentary and rationale. The book contains a complete implementation of a professional trading platform, including dozens of TradeStation strategies, indicators, and functions. Further, advanced trading techniques such as pair trading and float trading are explained. These systems are integrated into a fully automated framework for position sizing and trade management. Finally, follow the authors as they track their stock selections throughout the week in real time. Note: All of the free EasyLanguage code needed to run the trading systems and indicators presented in each chapter is given in Chapter 11. TradeStation is required.
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Qualitative Inquiry and Research Design: Choosing among Five Traditionsby John W. Creswell List Price: $59.95 Available from Amazon $55.98 On 7-21-2006 
See Item's Page Book Description This book explores the philosophical underpinnings, history and key elements of each of five qualitative inquiry traditions: biography, phenomenology, grounded theory, ethnography and case study. John W Creswell relates research designs to each of the traditions of inquiry and consistently compares each of the research strategies for theoretical frameworks, writing introduction to studies, collecting data, analyzing data, writing the narrative, and employing standards of quality and verifying results. Five journal articles in the appendix offer fascinating reading as well as examples of the five different qualitative designs. About The Author John W. Creswell, Ph.D. is the Clifton Institute Professor and a Professor of Educational Psychology at the University of Nebraska-Lincoln (1978-present). He specializes in research methods, and writes, teaches, and conducts research about mixed methods research, qualitative research, and research designs. At Nebraska, he co-directs the Office of Qualitative and Mixed Methods research (OQMMR), a service/research unit providing methodological support for proposal development and funded projects. In addition, he has been an Adjunct Professor of Family medicine at the University of Michigan Health System (2001-2005) and serves as a consultant on many family medicine and Department of Veterans Administration large-scale funded projects. Also, he was recently appointed as co-editor of the new Sage Publications journal, the journal of Mixed Methods Research. He has authored ten books, and his bestselling books, research Design: Qualitative, Quantitative, and Mixed Methods (Sage, 2003) and Qualitative Inquiry: Choosing among Five Traditions (Sage, 1998) are widely used internationally, and they have been translated into multiple languages. |
Rick Steves' Best of Eastern Europe 2006 (Rick Steves' Best of Eastern Europe)by Rick Steves and Cameron Hewitt List Price: $21.95 Available from Amazon $14.27 On 7-21-2006
See Item's Page Book Description Who but Rick Steves can tell travelers where to ride an Austrian mountain luge or visit the 3,000-year-old bust of Queen Nefertiti in Berlin? With Rick Steves’ Best of Eastern Europe 2006, travelers can experience Rick's favorite destinations in Eastern Europe, including Berlin, Vienna, Prague, Budapest, Krakow, Ljubljana, and Dubrovnik — economically and hassle-free. Completely revised and updated, Rick Steves’ Best of Eastern Europe 2006 includes opinionated coverage of both famous and lesser-known sights; friendly places to eat and sleep; suggested day plans; walking tours and trip itineraries; clear instructions for smooth travel anywhere by car, train, or foot; and Rick’s newest "back door" discoveries. America’s #1 authority on travel to Europe, Rick’s time-tested recommendations for safe and enjoyable travel in Europe have been used by millions of Americans in search of their own unique European travel experience. |
Rick Steves' Germany and Austria 2006 (Rick Steves' Germany and Austria)by Rick Steves and Steve Smith List Price: $19.95 Available from Amazon $13.57 On 7-21-2006
See Item's Page Book Description Who but Rick Steves can tell travelers how to take the Do-It-Yourself Dresden Baroque Blitz Tour or the Short and Scenic Black Forest Joyride? With Rick Steves’ Germany and Austria 2006, travelers can experience Rick's favorite destinations in Munich, Bavaria, Baden-Baden, Rothenburg, Würzberg, Frankfurt, the Rhine Valley, Köln, Nürnberg, Dresden, Berlin, Vienna, the Danube Valley, Salzburg, Hallstatt, Innsbruck, and Hall – economically and hassle-free. Completely revised and updated, Rick Steves’ Germany and Austria 2006 includes opinionated coverage of both famous and lesser-known sights; friendly places to eat and sleep; suggested day plans; walking tours and trip itineraries; clear instructions for smooth travel anywhere by car, train, or foot; and Rick’s newest "back door" discoveries. America’s #1 authority on travel to Europe, Rick’s time-tested recommendations for safe and enjoyable travel in Europe have been used by millions of Americans in search of their own unique European travel experience. |
To Engineer Is Human: The Role of Failure in Successful Design (Vintage)by Henry Petroski List Price: $13.95 Available from Amazon $11.16 On 7-21-2006 
See Item's Page Product Review The moral of this book is that behind every great engineering success is a trail of often ignored (but frequently spectacular) engineering failures. Petroski covers many of the best known examples of well-intentioned but ultimately failed design in action -- the galloping Tacoma Narrows Bridge (which you've probably seen tossing cars willy-nilly in the famous black-and-white footage), the collapse of the Kansas City Hyatt Regency Hotel walkways -- and many lesser known but equally informative examples. The line of reasoning Petroski develops in this book were later formalized into his quasi-Darwinian model of technological evolution in The Evolution of Useful Things, but this book is arguably the more illuminating -- and defintely the more enjoyable -- of these two titles. Highly recommended. Houston Chronicle Reading Petroski's fine book is not only a delight, it is a necessity |
e-Learning and the Science of Instruction: Proven Guidelines for Consumers and Designers of Multimedia Learningby Ruth Colvin Clark and Richard E. Mayer List Price: $45.00 Available from Amazon $38.50 On 7-21-2006
See Item's Page Product Review “…is a useful resource for all those who are involved in designing and developing e-learning experiences. (IACET Review, 4/1/2004) "This book clearly points the way to improving learning environments and ensuring that e-learning is accessible, relevant, and effective." (Technical Communication, August 2003)
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