Books:
Text Books:
Aesthetics
Introductory Lectures on Aesthetics (Penguin Classics)
by Georg Wilhelm Friedrich Hegel
List Price: $14.00
Available from Amazon
$11.48
On 7-21-2006
See Item's Page
Language Notes
Text: English (translation)
Original Language: German
|
Marketing Aesthetics: The Strategic Management of Brands, Identity and Image
by Alex Simonson and Bernd H. Schmitt
List Price: $32.00
Available from Amazon
$21.12
On 7-21-2006
See Item's Page
Tom Peters, author of The Pursuit Of Wow!
An original! That term is used far too much. In this (rare) case, it is fully merited. Schmitt and Simonson have written a sophisticated, readable masterpiece that reinvents the practice of marketing. And the timing--a marketplace glutted with look-alikes--could not be better. Small business or large, read this book NOW, and act NOW.
Product Review
Clay S. TimonChairman, President and CEO, Landor Associates This seminal book on the aesthetics of brands, identity, and image reveals through superb real-world examples how these tools can be marketed -- and managed for great profit.
Peter Laundy Practice Leader, Corporate and Brand Identity, Doblin Group Schmitt and Simonson cut fog into cubes for executives unschooled in aesthetics and provide tools to help them present their companies to the greatest advantage.
Sal Randazzo Worldwide Strategic Planning Director, McCann-Erickson Worldwide, and author of The Mythmakers A powerful new perspective which explains how marketers can gain a competitive advantage in the new psychological arena, by creating and cultivating "a unique corporate aesthetic."
Marc Gobe President, CEO, and Executive Creative Director, Desgrippes Gobe and Associates Brings the underestimated sensory experience to the customer-brand relationship, helping corporations create a greater cohesive presence for the company and its products.
David A. Aaker author of Managing Brand Equity and Building Strong Brands Visual imagery has been the neglected element of branding, usually treated in an ad hoc manner. Thanks to this pathbreaking book, we now have a more scientific knowledge of how visual imagery works to build strong brands and how it can be actively managed.
|
Milady's Standard Cosmetology
by Milady
Available from Amazon
$71.95
On 7-21-2006
See Item's Page
Book Description
Milady's Standard textbook of Cosmetology has led the way in cosmetology education for more than 63 years by changing to meet the evolving needs of students and the market. With this new edition, the changes are dramatic. The fresh new text layout, completely new and reorganized chapters, and all new photography and illustrations provide the open, easy-to-follow format that students need with the reliability that is the hallmark of Milady. By changing to meet the needs of today's students and educators, the Standard remains the number-one choice for cosmetology programs throughout the United States, Canada, and the world. The new Standard is organized into six parts containing 26 chapters, each written by an industry expert in the field, creating an immediate connection to the professional world. New chapters and content were decided upon after extensive research in the form of 600 surveys, two focus groups, and 36 in-depth Reviews. With that as a starting point, Milady recruited 20 of the top experts in the field to contribute to the text, followed by a reworking of their material by a professional writer to ensure a uniform reading level throughout. Another three dozen Reviewers were enlisted to evaluate the material, ensuring the accuracy and comprehensiveness of the content. The result is the most reliable cosmetology textbook available, one that covers all essential information in a contemporary, easy-to-use manner.
Book Info
Textbook of standard cosmetology procedures. topics covered include the history of cosmetology, cosmetology sciences, hair care, skin care, nail care, and the business of cosmetology. Includes references, professional organizations, glossary, and index.
--This text refers to the
Hardcover
edition.
|
Myths to Live By
by Joseph Campbell and Johnson E. Fairchild
List Price: $16.00
Available from Amazon
$10.88
On 7-21-2006
See Item's Page
|
Nonlinear Editing: Storytelling, Aesthetics, and Craft
by Bryce Button
List Price: $49.95
Available from Amazon
$31.47
On 7-21-2006
See Item's Page
Frank Capria, Kingpin Interactive, Inc.
It brings the reader on a journey through the creative process of editing a real mind opener
Frederic Lahey, Director, Colorado Film & Video Instructional Studios
Button has combined all the elements a developing editor or film student will need
|
Oxford Textbook of Psychopathology
by Theodore Millon, Paul H. Blaney, and Roger D. Davis
List Price: $74.50
Available from Amazon
$68.57
On 7-21-2006
See Item's Page
Book Description
the most eminent experts were selected to write chapters on all the major mental disordersdiscussing notable issuesthey reflect on the reality of the heterogeneous nature of psychopathology and favored approaches.
Book Info
Inst. for Advanced Studies in Personology & Psychopathology, Miami, FL. Comprehensive professional book with extensive coverage of personality disorders, the underlying psychopathologies, and issues related to classification and differential diagnosis. Extensive references.
Inside This Book
(learn more)
First Sentence:
The classification of mental disorders has a lengthy history. Read the first page
Statistically Improbable Phrases (SIPs):
(learn more)
schizotypic psychopathology, schizotypic pathology, hippocampal cortisol receptors, paraphilic individuals, schizotypic phenomenology, true schizotypy, negativistic individuals, identified schizotypes, healthy combat veterans, schizophrenia liability, restricter anorexics, negativistic personality disorder, diagnosable schizophrenia, schizotypic signs, associated symptom criterion, generalized psychopathology, depressive personality disorder, sleep continuity disturbances, biobehavioral markers, pathological grandiose self, depressive personality traits, schizotypy indicators, psychopathology researchers, personality disorder examination, functional somatic symptoms
Capitalized Phrases (CAPs):
(learn more)
New York, General Psychiatry, Major Axis, British Journal, Schizophrenia Bulletin, Biological Psychiatry, John Wiley, Guilford Press, American Psychiatric Press, Psychological Bulletin, Comprehensive Psychiatry, United States, Psychiatry Research, North America, Clinical Psychology Review, Psychological Medicine, Cambridge University Press, American Psychologist, Acta Psychiatrica Scandinavica, International Universities Press, American Psychiatric Association, Psychological Review, American Academy, Plenum Press, Canadian Journal
New!
Books on Related Topics
|
Concordance
|
Text Stats
Browse Sample Pages:
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover | Surprise Me!
What do customers ultimately buy after viewing items like this?
|
Customers tagged this product with
|
|
Search Products Tagged with
|
|
|
Siva: The Erotic Ascetic (Galaxy Books)
by Wendy Doniger O'Flaherty
Available from Amazon
$22.00
On 7-21-2006
See Item's Page
Book Description
Originally published under the title Asceticism and Eroticism in the Mythology of Siva, this book traces the development of an Indian approach to an enduring human dilemma: the conflict between spiritual aspirations and human desires. The work examines hundreds of related myths and a wide
range of Indian texts--Vedic, Puranic, classical, modern, and tribal--centering on the stories of the great ascetic, Siva, and his erotic alter ego, Kama.
|
Textbook of Facial Rejuvenation
by Nicholas J. Lowe, Alastair Carruthers, Jean Carruthers, and Zoe Diana Draelos
List Price: $229.95
Available from Amazon
$193.19
On 7-21-2006
See Item's Page
Book Description
Surveys have shown that 60% of women would be interested in an esthetic procedure if it could be done safely and with minimal discomfort. Results without surgery, protection from further damage and a delay of the aging process appeal to the current society. The demand for rejuvenating treatments has now grown dramatically for both men and women. Alongside that demand, a variety of face treatments has evolved, and a combination of different treatments can result in greater improvement than a single-treatment approach. textbook of Facial Rejuvenation details the latest treatments, recommends approaches, and suggests how they may be tailored towards individual needs and combined for optimum results.
Book Info
Southern California Dermatology, Laser and Psoriasis Center, Santa Monica. Provides details on the current treatments and combination of therapies for optimum results tailored for individual patients. topics include photoprotection, combination chemical peels, vascular lesions, YAG laser rejuvenation, and skin resurfacing. Color photographs are included.
|
Additional Pages: 1 2 3
© Adapt, Inc. 1998-2006
|
Other Shops:
American States,
Atlases,
Art,
Art Techniques,
Audio Books,
Authors,
Biographies,
Business,
Celebrities,
Children's,
Cities,
Computers,
Cookbooks,
Countries,
Dictionaries,
En Español,
Encyclopedias,
History,
Horror,
Large Print,
Law,
Medical,
Mystery,
Photographers,
Photography Techniques,
Powell's Selections,
Presidents,
Research,
Romance,
Sci-Fi,
Study Guides,
Subjects,
Techical,
Teenagers,
Textbooks,
Travel
Books
Resources
Most Watched Book Auctions
Aesthetics at Sduf
Book Review Directory
Reviewed Authors
Reviewed Titles
Review List
Site Map
|
based on 1 Review. (Write a Review.)
