Who Moved My Cheese? An Amazing Way to Deal with Change in Your Work and in Your LifeBooks: Computers: Ibm As/: Item 1
294 of 442 people found the following review helpful: Show me the cheese., December 23, 1999 Reviewer:Bruce Silverman (USA) - First of all, let me suggest that I read this book more than 20 years ago when it was called "Jonathan Livingston Seagull," by Richard Bach. Then I read it again five years later when it was called "Illusions," also by Richard Bach. The central theme here, as well as in Mr. Bach's books, is learning to let go of your fears and anxieties so you can do and accomplish the things in life that will truly make you happy. This is not a novel notion. Nor is the concept of change as an intimidating proposition, as anyone who has moved as a child or even entered a new school can attest to from an early age. To be fair, while "Who Moved My Cheese" is overly simplistic, it does impart a modicum of encouragement and inspiration. However, I believe the message has been expressed through far more interesting story lines, such as in Mr. Bach's parable-like novellas, which by the way, I recommend to anyone who found Mr. Johnson's effort compelling and rewarding. On a substantive level, I feel Mr. Johnson could have taken the story development quite a ways further and to a deeper, more intricate level, particularly for someone who fancies himself an authority in the field of professional development. Some might argue that its appeal is in its simplicity. That's fine if you take it at bare-bones face value. Others might contest that sugar-coated, child-like allegories are great material for second-grade book reports, but when senior-management types start passing such efforts off as holy gospel, I become circumspect. Furthermore, I fear countless workplaces overflowing with trite "cheeseisms." In fact, I'm sure it's just a matter of time before conventional-wisdom-spouting clones from all walks of business start retorting to reasonable issues raised at business meetings with the glib reply "move with the cheese," at which point these people should be gently slapped back to reality. I personally would have liked to have seen more obstacles and characters introduced to the story. Even Alice had more interesting encounters in Wonderland, and she negotiated all of them with poise and dignity in her effort to reach her goal. Perhaps instead of worrying about the business associate he left behind, our protagonist could have met new business associates in the maze, with the common cause of finding the new cheese. Better yet, maybe the littleperson who was in charge of Cheese Station C should have been axed for mismanagement. And then the new littleperson in charge could have assembled a task force to go out and hunt for new cheese. We littlepeople don't always have to go it alone. Obviously, I am complicating the story line. But I think a fable that resembles a business farce or a comedy of errors with a positive ending would be far more engaging. Just saying "change happens, be proactive rather than reactive" is old news. The least Johnson could have done was come up with more interesting "writings on the wall," most of which were insipid at best. Then you could walk away with actual tools in the form of little adages you can repeat to yourself when the need arises. However, there was one writing on the wall that I thought had an elegant poignancy about it which I believe was the most useful tidbit to be gleaned from the entire book. And that is "What would you do if you weren't afraid?" This is a thought one does not normally think to put to oneself in just that manner, unlike the vast majority of platitudes which infest this marginal read. Product Review Change can be a blessing or a curse, depending on your perspective. The message of Who Moved My Cheese? is that all can come to see it as a blessing, if they understand the nature of cheese and the role it plays in their lives. Who Moved My Cheese? is a parable that takes place in a maze. Four beings live in that maze: Sniff and Scurry are mice--nonanalytical and nonjudgmental, they just want cheese and are willing to do whatever it takes to get it. Hem and Haw are "littlepeople," mouse-size humans who have an entirely different relationship with cheese. It's not just sustenance to them; it's their self-image. Their lives and belief systems are built around the cheese they've found. Most of us reading the story will see the cheese as something related to our livelihoods--our jobs, our career paths, the industries we work in--although it can stand for anything, from health to relationships. The point of the story is that we have to be alert to changes in the cheese, and be prepared to go running off in search of new sources of cheese when the cheese we have runs out. Dr. Johnson, coauthor of The One Minute Manager and many other books, presents this parable to business, church groups, schools, military organizations--anyplace where you find people who may fear or resist change. And although more analytical and skeptical readers may find the tale a little too simplistic, its beauty is that it sums up all natural history in just 94 pages: Things change. They always have changed and always will change. And while there's no single way to deal with change, the consequence of pretending change won't happen is always the same: The cheese runs out. --Lou Schuler
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